C 15 January 2007 to subscribers of contract tariff plans Beeline to the credit form of payment becomes available discount for a subscription fee amounting to 20%. Of course, not for "beautiful eyes", and loved for his loyalty to the operator within the period of the "Supplemental Agreement" (one year). Announcement of a new program to read here, some interesting details discussed below. Why do I come up with discounts, "burdened" with additional conditions? The answer is obvious: such a measure allows the operator to "fix" their most profitable contract customers and to some extent to insure against their perebeganiya to a competitor or a transition to a more attractive tariff categories prepaid. Simultaneously, the company unleashes its hands in terms of building attractive prepaid-proposals, which should now work to attract "foreign" subscribers, and not to provoke a change in the rate of its own. 20% discount applies only to "clean" subscriber fee abonentka for connection of additional services continue to act in its entirety. To receive a monthly discount will have to drive into one of the service offices (formerly Mobile-Centers are also suitable) with your passport and sign a "Supplemental Agreement". As in this case will be recalculated monthly fee for the current billing period - no one knows us, contact center professionals while also not aware of. Perhaps recalculated monthly fee in proportion to the remaining number of days or will provide a discount on the next billing period.
Rich experience in this area accumulated by MTS, is a program to ensure loyalty in operation since April 2004. Since that time, trial and error method was worked out acceptable from a legal point of view the scheme as perfect - time will tell. Recall: in the first version of the "wrong" to the subscriber in the event of termination of the contract or go to the "Jeans" MTS exhibited fine for quite a decent amount (from $ 40 to $ 650 excluding VAT), the full version of the then "Terms of discounts" can be found here . Commenting on the lawsuits over the illegal levying of fines, the former Director of Public Relations "MTS" wrote: "A lump sum cash payment, referred to, is not fine, otherwise it would be contrary to Article 32 of the Federal Law" On Protection of Consumer Rights. MTS provides subscribers the opportunity to use the services of cellular communication at a discount. Discount is granted on certain conditions, which are published and contain extensive information about everyone, including mentioned above, especially the provision of preferential tariffs, and by signing a statement the prescribed form, the subscriber agrees to these terms. We believe these conditions are fair and do not plan to change the text of the agreement. "
Time will put everything in its place, since the "MTS" not only changed the text of the treaty, but also changed the conditions and the principle of punishment subscribers for "disloyalty." Incidentally, the Director of the Department of Public Relations also have changed. The current version of the contract 15% of monthly subscription fees charged on probation and is payable only in the event of early termination of the contract, which seems reasonable and fair maintenance "penalty for disloyalty." The latest version of the Terms of discounts "can be viewed on the operator's website or here.
In the "Beeline" discount for loyalty looks somewhat different. As tariffs with free minutes is only 20% discount on subscription fees, and other parameters of tariffs have remained unchanged. In the MTS connecting discount fee is not changed, and the number of included minutes increased by 15%. And in the MTS reduction remains in effect and the price of minutes over included.But in the Beeline is 20% instead of 15%, and we can try to pick up the TP Service minutes more, because, unlike MTS, the Beeline unused minutes carry over to next month. As for "punishment for infidelity," then the "Beeline" promise to recalculate the monthly fee based on standard costs in the event of contract termination or non-payment of regular bills within 25 days after opening. With contracts for discounts are available on the operator's website or here.
In terms of financial benefits for the subscriber, both programs eventually look about the same. And that's good - it is easier to compare competing TA. Recall: the site of MTS in the version by default all options tariffs are already taking into account the attached discount to show the normal version TAs need to switch to playback mode. "Beeline" in the TA leads two digits of the license fee at once: at a discount and without it.
With the introduction of discount Beeline compare rates was really easy, there were even similar to the parameters of the competing couples. Would rather have completed a full transition to U.S. Dollars at Beeline, then the picture will be even more striking. Below - an example of one of the pairs of tariff "twins", all with discount prices, in rubles including VAT.
| "Live easy 180, Beeline | Profi 150 ", MTS | |
| License fee | 677 | 712 |
| Included in the subscription fee minutes | 180 | 172 |
| Price outgoing minutes of local calls (over included) | 3.73 | 4.07 |
| Included in the subscription fee of SMS-messages | 30 | 0 |
| Price SMS-messages (listed above) | 2.03 | 2.04 |
| Price MMS-message | 6.43 | 6.44 |
| Max. amount transferred to the next month, unused minutes | 180 | 0 |
As a conclusion: indeed, 20% discount in the "Beeline" can be considered plagiarism. But such a rip-off levels the conditions and greatly facilitates the comparison of competing tariffs. What's good for us and good for healthy competition. It remains to wait for the full and final transition into rubles.