Announcement of a new tariff can be read on the website operator, a complete description of the parameters of tariff (pdf-version) is available here. On the early appearance of student fare in the MTS, we wrote an additional 16 August in review "Boltologii" from Beeline Tariff "Student ISIC" MegaFon-Moscow can be read here, the parameters of TA "Student" (MegaFon) look at the operator's website. Do not quite understand the terminology in the definition of "cool": This rate is called the "service" that came with the tariff plan RED. To quote the press release of the company:
The service is "cool" is available for connection only to youth TP «RED» at a shop MTS. The cost of changing the tariff plan for youth TP «RED» is 1 Euro, the cost of the service is "cool" - 0.5 cu Subscription and / or transition to youth TP «RED» no service "cool" is not implemented.
Sam tariff RED on the Moscow MTS site is missing, but we get a fresh (from 08.09.2006), an information message describing the tariff RED, anyone can learn with him zdes.Pravda, judging from the description, it is not quite the RED, as in the contact center MTS us voiced the other parameters of this mysterious "Red" fare. Two different TS with the same name? Common name of the future tariff lines? Okay, let's not speculate and go to the description of the new student fare. Or student services at the rate of RED, it does not matter. For simplicity, hereinafter called "cool" fare.
Let us not much to find fault with the name "cool", although the trend is alarming. Yet let us hope that official letters of the company does not appear the treatment of type say hello to abanend! ". Itself fare is quite good and in addition to attractive prices encouraged the lack of masked "underwater stones" type of connection fee. Minute tariffication, there is monthly fee of 51 rubles a month (5 cents per day excluding VAT). To connect to (strictly in the offices of MTS) requires a passport, student card and flyer invitation. Leaflet can be obtained on the spot (at a shop MTS) or take in the institute / colleges where these leaflets will also be distributed. The cost of switching to another service plan - $ 05.01, excluding VAT. One student ticket, you can connect up to three "cool" that the triple pleasure: what will please friends, parents and grandmother in the country. Resigning tariff is not the student is not provided, but thanks to two "extra" sets for each studbilet can hope for the emergence of SIM-cards in the secondary market. A key feature of the tariff is that it clearly expressed the essence of the group: the advertised "3 cents" (almost exactly rubles including VAT) apply only to calls between users of "cool." However, six cents (two rate) per minute for all other calls, too, do not look devastating. Calls to MTS in other regions are charged at 9 cents (three rubles), SMS and MMS messages to MTS numbers - at 1.01 and 3.22 rubles, respectively. Another interesting feature - 50% discount for on-net SMS and MMS, and here we are talking about all the rooms of MTS, and not just about "ZachOtnyh" contracts.At this TA does not provide tariff modifiers such as "Night Talk" and "Non-MTS.
Conceptually, the new rate is quite interesting. For example, a discount for sending SMS and MMS messages within the network are still in the Moscow region are not met, special rates for calls within the group, too, can not be called a typical reception. "Cool" looks very good even without the ruble calls within the group, and 50% discount on intra-group communication is a great incentive for new connections. True, a bit confusing clearance rate in the form of "services". On price attractiveness of the new tariff has no analogues in the MTS and is likely to be a success. Very appearance in the MTS of this tariff talks about the seriousness of the operator and his willingness to aggressively compete for the Moscow students. One can argue about the relative attractiveness of the "cool" MTS "Mobile" MegaFon-Moscow, but "Boltologiya Beeline looks obviously weaker due to the higher cost of the first minute. Can not be ignored and the relative accessibility of TAs (three SIM-card one studbilet), which will promote the use of "cool" for intra-family communication.
As will be developed further developments we will understand soon enough. Much depends on how actively the MTS will advertise your "cool"-sounding phrases, "Call at $ 0.03! will look good on the billboards. Rate of MTS appeared two weeks later "Boltologii Beeline and the operator had sufficient time to calculate all the competitive features of their response. As for MegaFon-Moscow, there would have been interesting to watch for changes in the dynamics of new connections. Position of the operator in youth traditionally strong in the middle of September is expected some special offer for actively communicating. Wait and see.